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The Gospel Truth - Oct 04

GLUTTONS FOR PUNISHMENT

I first heard the phrase "Gluttons for Punishment" when I was a young boy growing up in New York City. Back in those days New York had three baseball teams, The New York Giants, The Brooklyn Dodgers, and The New York Yankees. The Giants and The Dodgers, National League teams, and The New York Yankees, an American League team, have played some of the most historic World Series games on record, and I was able to see many of them, always rooting for The Yankees.

I wouldn't say I'm fanatic about The Yankees. The fact that my music room at home is painted Yankee blue and the wall is lined with classic photos of Yankee stars including Babe Ruth, Joe DiMaggio, Mickey Mantle, and Yogi Berra, is purely a coincidence. I'm not sure when I added the wall mural of Yankee Stadium, or the authentic Yankee Stadium sign, but they just seemed to fit in with the life sized NewYorkYankees logo. I went to the doctor last week and he said my blood is pinstriped. Okay…Okay…I'm a Yankees fan. Ah, but I digress.

The Giants and The Dodgers were fierce opponents of the Yankees, but they only played each other during the World Series. The real rivalry is between The Yankees and The Boston Red Sox. All other rivalries pale in comparison. It began many years ago when Babe Ruth left the Sox to join the Yankees and the battle has been joined ever since. The last time the Red Sox won The World Series was 1918. I know that's a fact because George Younce told me he was at one of the games. Red Sox fans have come up with many excuses, but the most common one is that when The Babe went to The Yankees, The Sox were cursed. That's why the official slogan for The Red Sox is "Reverse The Curse".

The fact that The Sox have almost always finished second to The Yankees is puzzling. They have had some great ball players and powerhouse teams and are one of the best teams around. Their fans are loyal which explains why, when I was a kid, I'd hear the adults say, " Those Sox fans are Gluttons for Punishment".

Another example of a "Glutton for Punishment" is Wile E. Coyote. No matter how hard he tries, he can't catch the Roadrunner, and pays the price for trying.

I myself have qualified as a "Glutton for Punishment". All the years I traveled with The Kingsmen I never could beat Jim Hamill at Golf. Every time we played I would try as hard as I could and every time Jim would stand on the eighteenth green at the end of the round and say " Bruno, you're a Glutton for Punishment".

A "Glutton For Punishment" always hopes the outcome will be different, but goes back for more even if nothing changes. This leads me to the following question.

Are Southern Gospel Music fans "Gluttons For Punishment"?

The thing I fear is that our unwillingness to update our music, to accept new ideas, and to nurture our newcomers will turn the Gospel Music fans into "Gluttons for Punishment". Our fans are loyal. Is that any reason to continue to pummel them with screaming tenors and growling basses. I listened to some of the groups at this years NQC, and frankly I find it amazing that anyone would want to sit through five hours of that kind of singing. Group after group, after group, all singing the same way, the same style, and the same endings. Every so often, but not often enough, a refreshing change would appear, like an oasis in the desert, and the fans loved it!

IT'S TIME FOR A CHANGE

I disagree with other writers and industry leaders who keep trying to take us back to the fifties and sixties, even though I am a product of that era. The Statesmen, The Blackwoods, The Goodmans, The Speer Family, The LeFevres, The Harvesters, The Prophets, The Rebels, The Couriers,and others, were my idols, the groups I learned from and admired. I'm not implying that we should ever forget them or their music. To me, there is still nothing like a good quartet singing good music, and that will always be the core of our industry, but it's time to welcome new and fresh ideas. I know those few of my heroes who are still around agree with me, and I'm confident those that are passed would agree with me also. We must remember that back when they started, this form of Gospel Music was innovative and fresh. It was cutting edge. In June, 1954, The Blackwood Brothers won The Arthur Godfrey talent show singing " The Man Upstairs". The show was telecast nationwide on CBS. Folks had never heard this kind of singing before. The Statesmen were also regulars on Network Television because of their unique sound. But they had their share of "naysayers" back then as well, people who thought that we should keep singing like we did back in the twenties. I'm thankful these great men and women had the strength and fortitude to continue on.

In my view, the difference between our industry now and then is twofold. First is the fact that these heroes of whom I speak were singers, real singers, not screamers. They took pride in that fact and worked endlessly on their craft. Their music was "musical" and was pleasing to listen to. Secondly, our industry is no longer cutting edge or innovative. We keep trying to go back to where we used to be while the world is flying into the 21st century. We have more groups than we've ever had, all walking on eggshells, trying to abide by what a handful of industry leaders say we should do. It's time to welcome some new ideas, some fresh approaches to a wonderful art form. We don't have to change the music we love, but possibly change our approach to it, make it better. We don't have to keep looking back, we need to look forward.

We could use some new arrangements, rather than looking back on old ones.

There is a huge musical universe from which to borrow some ideas and gain information to create new ideas. Southern Gospel Music fans are a sophisticated breed. They can turn on the TV or Radio and hear some of the greatest music on earth. Perhaps if we offered them a broader scope of musical ideas, while staying true to our art form, our crowds would be increasing instead of dwindling.

We could use some real singers that are pleasing to listen to.

Recently I watched a PBS special with the Boston Pops Orchestra and three singers. They each sang popular songs and show tunes and it was wonderful. They just stood there and sang. They created emotion with their voices. They sang soft and loud. They sang in full voice and in light head tones. They created some humor with their facial expressions, and sadness also. The audience loved it and so did I. Why can't we do that ? The answer is…WE CAN!

The National Quartet Convention should seriously consider changing the name to "The National Southern Gospel Music Convention". And, with the name change should come a policy change to allow all artists that sing Southern Gospel to appear, Soloists, Female Groups, and Mixed Groups. That would be a welcome change and would provide a much-needed break between male quartets. It's a perfect opportunity to showcase new artists and help them to grow and possibly become our future stars. It's not like we don't have the time. There are six nights to develop wonderful, inspiring, entertaining programs.

The Boston Red Sox will eventually win The World Series, which will get loyal Sox fans off the hook. It might even happen this year.

I don't believe Wile E. Coyote will ever stop chasing that Roadrunner.

I quit playing golf with Hamill.

But what about the Southern Gospel Music fan? Will they keep coming back for more of the same?

I'd like to hear from you, the readers, on this topic. Please post a message with your opinion.

God Bless You,

Nick Bruno

About This Article - The Gospel Truth - Oct 04

Nick Bruno's avatar Author: Nick Bruno | Author's Website: http://www.nickbruno.com/
Written: 10/01/2004 | Category: Monthly ArticlesThe Gospel Truth Comments: 22
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Reader Comments

  1.    .(JavaScript must be enabled to view this email address) ~ 10/06/2004

    Great Article Nick! I feel the same as you. I have only been around this industry for a couple of years. I love some of the older quartet music, but really love hearing the newer sounds. I have been to NQC for the past two years and basically ended up seeing the same groups. I, like you, believe that we could freshen it up by adding several of the up-and-coming groups to the line-up. These groups "are" the future and I believe that they will be able to take SG to new levels.

  2.    .(JavaScript must be enabled to view this email address) ~ 10/07/2004

    I believe there's room for all of it . . . the nostalgia acts just happen to be the current trend. The key to success in Southern Gospel is like any other genre . . . have at least one thing unique to your act and do it better than any other group that attempts to copy you.

    Some can do this on vocals alone . . . Johnny Cash, for example. For others, it requires a group effort and sticking together long enough to develop a unique sound becomes a problem for groups that have a member leave once a year or more often.

    For some though, their unique ability is recreating the sounds that were popular 50 years ago. For example, I would be disappointed if I ever heard the Chuck Wagon Gang trying to sound "modern" . . . they can sing new songs, sure, but it should always in the CWG tradition . . . anything different ceases to be the Chuck Wagon Gang.

    On the other hand, I see some groups doing the four guys and a piano thing, and they really aren't entertaining the crowds. Those groups need to move on and find something different to do.

  3.    .(JavaScript must be enabled to view this email address) ~ 10/07/2004

    Concening the style which the groups now offer to those of us who enjoy Southern Gospel Music.
    Yes, we are "gluttons for punishment" so to speak, but, we never tire of hearing the old story of God's love and forgiveness. I love the old type of singing. Some of the contemporary
    music is done in such a manner that many cannot understand the words. The words are that which mean so much.

    I don't go to be entertained, I go to be reminded and refreshed. Refueled, if you will, to continue the job that Hehas given us all

  4.    .(JavaScript must be enabled to view this email address) ~ 10/07/2004

    Well, I attend church regularly for the purpose of being reminded, refreshed, and refueled in the mission of spreading the Gospel.

    When I buy a ticket to a Southern Gospel concert though, I expect to get my money's worth in entertainment. The big problem in Southern Gospel right now is not the nostalgia acts who keep doing the same type of show as Nick's article suggests. The big problem is groups who use "working for the Lord" as an excuse for giving a less than professional presentation . . . and that goes for recordings and radio in addition to lackluster concert performance.

  5.    .(JavaScript must be enabled to view this email address) ~ 10/07/2004

    I agree with you 100% Nick. I couldn't have said it better.

    All except for one thing though. The Red Sox won't win the series this year. Neither will the Yankees.

    The St. Louis Cardinals are taking it all this year!!! Go Redbirds!!!!!!!

  6.    .(JavaScript must be enabled to view this email address) ~ 10/08/2004

    Well, I totally disagree with you. The music that is sung in church or some concerts today you don't know what you're listening to, what your singing about or sing to. For God is not the author of confusion, but of peace, as in all churches of saints. (1 Corinthians 14:33) Whenever the style, the lyric, the melody and the presentation does not make the preformer or the congregation more aware rather than less of the overpowering holiness of God, we have failed our mission. My bible tell me that God is unchanging He is the same yesterday, today and forever and I am going to continue to do as Jeremiah 6:16 (KJV) says!!!

  7.    Rhonda Berry ~ 10/08/2004

    Nick,
    Bravo for putting into words what many of us feel. I love much of the old style myself, but in working with my husband and his brother's group here locally, I have noticed that the other groups that bless me are not always the ones in the "old style". We should always remember and acknowledge the pioneers, but we also need to grow. The only thing we are supposed to be true to is the message of the Gospel of the Lord Jesus Christ. How that is going to impact the listener is always going to be up to the individual hearing the soloist, duo, or group. The main thing we need to do is give them the message. We do not have to imitate the world's style to do that, but we do need to acknowledge the lost people who think we are old-fashioned. I believe there is room in SG for the established groups and the newer groups, etc. I have seen many concerts, we have been lucky enough to work with some locally. I know just in our area are about 10 groups who have a better presentation, sound, and professionalism than some of the national groups. On our level, the majority of the groups and soloists aren't interested in going national, they are only interested in presenting the message to as many people as they can. SG is the best music with the easiest to understand message, but we have to be willing to grow as the Lord directs us to. To get the message to the lost you have to get their attention. We need to give them the message as well as proclaim it. We need to be willing to talk with them and encourage them whenever we encounter them. We need to do this from the stage and at the tables and, in the case of local groups, whenever we run across these people in our communities. Each of us need to expect this from the people who give us the music and all the people around them. We aren't going to lose the war, that has been decided. But are we losing the battles on this level?

  8.    Kim Wilson Cox ~ 10/11/2004

    Hey Nick, Loved your article! And you know we agree with you, especially about NQC. Bring on some new groups for people to fall in love with (some more womens groups.) I do love the old stuff but always love to hear something a little different too.

  9.    .(JavaScript must be enabled to view this email address) ~ 10/14/2004

    I saw the Imperials (the guys who made up the Imperials in the 1970's - No Shortage era) at the NQC eating at a resturaunt. Does anyone know why they were there? Also, why did the GVB not sing this year at the NQC?

    Alan

  10.    .(JavaScript must be enabled to view this email address) ~ 10/15/2004

    This article is dead on. I'm not young anymore, I'm forty-seven. But I'm completely in agreement with Nick. It's great to hear a veteran SG person with this view. A friend of mine in his late fifties expressed his concern about the lack of young fans at NQC. The kind of things that Nick talks about will attract young fans. Many people believe that change will somehow dillute the Gospel message. This couldn't be farther from the truth. Nick, thanks for the great article.

  11.    John Lanier ~ 10/15/2004

    Nick, you are my hero, man!! I could not have said it better. Noone could. This article is all in God's timing. Thanks, Nick.

    Fans, watch and see in 2005.

  12.    .(JavaScript must be enabled to view this email address) ~ 10/17/2004

    Well done! It is time that someone steps up to say the truth and open the way for new doors to open for gospel music. God Bless!

  13.    Steve Sam ~ 10/18/2004

    I agree with you Nick, let's broaden the spectrum and not limit the convention to the same few every year. I can almost fill in the fan award ballot in every year without even seeing who is on the ballot. It is time for progress to take over. I don't mean to do away with the old just add the new. Southern Gopsel is thta only sound I listen to but I too get tired of the screaming tenor and the flat growling bass. Lets harmonize
    Great Article

  14.    .(JavaScript must be enabled to view this email address) ~ 10/18/2004

    I've been trying to find an article that Jerry Kirksey wrote some time back about southern gospel changing. I'm with him on the point that we in southern gospel have our own flavor of music, so WHY do we want to copy the sound, appearance, and body gestures of the "hip-hop, rap, alternative" crowd? They seem to be very proud of their brand of music as I think most of us are with southern gospel. It's obvious that country music is no longer "country" music. It [country] has evolved into a mixture of just about anything goes that will sell a cd. I personally would like to maintain as much as possible a distinct/recogizable sound that all people will proudly know without guessing is pure southern gospel.

  15.    Steve Sam ~ 10/19/2004

    There is nothing better than good Southern Gospel and I think that is where it needs to be left, but we have 1000 quartets that all they do is mimmick the oldies and you never hear what they could sound like with their own sound. let's get some new blood & creativity in the act. This is the music that I grew up on, and I would like to see it spread far and wide. I don't think Nick's article is trying to bring in other genres of music but enhance what we already have.

  16.    .(JavaScript must be enabled to view this email address) ~ 10/23/2004

    Nick,
    I say bravo! I have been saying that same thing for years. We have to attract younger fans to keep our music going and we're not doing that with the sound we now have. There is nothing wrong with the long time groups continuing with their sound for those fan that want that but our newer groups have to be more creative and open to a new production of their sound. And volume control has to be stressed for better vocal production. Thanks for the article.

  17.    .(JavaScript must be enabled to view this email address) ~ 10/26/2004

    SOUTHERN GOSPEL MUSIC HAS A PARTICULAR SOUND THAT GOES BACK TO THE ROOTS OF THIS MUSIC WE LOVE, HENCE THE STATEMEN,IMPERIALS, JAKE AND HOVIE AND THE KINGSMEN.THIS MUSIC EVOLVED THROUGH THE YEARS AND WILL CONTINUE TO EVOLVE BUT IT WILL STILL HAVE THAT SOUND THAT STIRS THE HEART AND REFRESHES THE SOUL.GROUPS WILL CONTINUE TO BE INNOVATIVE AND THE MUSIC WILL CHANGE BUT WILL STILL HAVE THAT SG SOUND..WHAT WOULD JAZZ BE WITHOUT HORNS OR PIANO ?? WHAT WOULD BLUGRASS BE WITHOUT THE BANJO AND WHAT SGM BE WITHOUT THAT SPIRIT THAT USES 4 PART HARMONY TO MOVE US TO BE BETTER CHRISTIANS.INNOVATION WILL OCCUR BUT THE SOUND OF SGM WILL STILL BE THERE.

  18.    Tim Eutin ~ 10/28/2004

    I think that Bob dylan might have summed up like this, "He not busy being born is busy dying". Where is the growth in our industry? How many times in the last two years has a true Southern Gospel quartet - the type that so many lament over -topped the Singing News or US Gospel News charts? You will only need to use one hand if you are counting fingers and you won't even need all of the fingers on that hand. That sound, and it is a great sound, has become only a part of a much bigger picture.

  19.    .(JavaScript must be enabled to view this email address) ~ 10/31/2004

    Tim.
    I don't disagree at all.I think that we are in agreement on the issue . I would add that Dylan has adjusted his style somewhat even though he has had few if any chart toppers recently, but even with the adjustments, he still sounds like Dylan and not P-diddy.Trends come and they go however the quality that attracted you in the first place remains intact.

  20.    Paul Pate ~ 12/17/2004

    I'm late with this response, but the "Mrs Smith" fiasco prompted me to look up some of your old writings.
    Yes! I will continue to go to Southen Gospel concerts if I can hear true Southern Gospel Singing. I won't return to hear one of the real popular groups that I recently heard who incorporate so many of the changes you seem to advocate. Yes I believe we all should seek improvement, but improvement does not departure from guidelines developed by our forbears. I won't mention the groups that I believe are living on the Southern Gospel bandwagon, while treading on it's tradition. I do wonder, though how such groups as The Dove Brothers, Gold City, Palmetto State, Triumphant, The Kingsmen, etc. can be accused of hurting the "industry" by singing quality Southern Gospel music.

  21.    Kevin Wicker / Progress Music Nashville ~ 12/30/2004

    SG MUST CHANGE OR IT WILL DIE!
    I am a conisseur of Gospel records -- my collection dates back to the Vauhgn Quartet, up through the original Statesmen, LeFevres, Couriers, Wally Fowler, Oaks, Rebels, Kingsmen, Hinsons, up to the present. (I consider the Palmetto State Quartet's "Back To The 50's" CD a work of art.)
    But that sound had it's time. What made it so special to the public of the time was it's originality and spark.
    Music -- like other facets of our culture -- revolves and comes to full circle, bringing on new ideas while sheeding old skin.
    SG is(or should be)coming full circle. As we watch the Gaither thing come to it's apex and descension, we should see a new breed of SG artist and writer.
    I feel, in order to survive, SG must birth a new and exciting sound -- without shunning the taste of our current culture, nor compromising the Message. In fact the message will have to be more in touch with our current culture. It must get away from the typical "on-my-way-to-Glory" syndrome -- with it's Eddie Crook piano lines and dull 4 part movements. It was fine for those that are over 60, and is there for them. But they aren't buying records anymore.
    The biggest appeal that SG had during it's real heyday was the simple fact that it didn't sound like anyone else. Somewhere along the line, SG has lost sight of it's originality. Most records you hear from the groups today sound a lot like Country radio (they use the same Nashville players, so what do you expect).
    Consider the Imperials. (Armond Morales and I discussed this at legnth one day recently). In the beginning, they were blacklisted by the Statesmen and the Blackwoods because, in essence, Jake Hess was a visionary. In order to survive, they started doing backup work for secular artists (namely Elvis). During that period, however they discovered a new audience. The rest is history. They broke down all barriers and laid a foundation for a Christian music revolution. They were critisized by the SG world, because they were different (and far better) than any other white Gospel group of the time. But we can still feel their influence to this day.
    The Oaks are another example.
    In short, radical change is needed. Which means, radically different artists, writers and producers. There are visionaries out there, who can rival the best. Time to open the doors to "whosoever will", or SG will lose touch with a rapidly changing society, and fade into obscurity.
    Case in point; does AC radio play Doris Day? Can anyone under 50 tell me who Vic Damone is and his #1 records? Better yet, can anyone under 40 tell you who Wally Fowler was, and what he did for SG?
    "Times, they are a-changing.."

  22.    .(JavaScript must be enabled to view this email address) ~ 01/20/2005

    I guess we should expect the Acadmey of Motion Pictures Arts to change its name to include "power point presentations" or the Tony Awards to honor outstanding acheivement in the field of "in store demo's?" Why does the NQC need to change? If there is such a demand, then those demanding it should start their own The National Southern Gospel Music Convention. Let them exist side by side. Those that insist on making Boy Scouts take girls and Campfire Girls take boys ruin both organizations. Terse, but "I call 'em as I sees 'em."



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